JOJO AND WATER SECURITY
Updated: Oct 27, 2022
With South Africans facing increasing uncertainty in the supply of basic services such as water and power, water solutions company JoJo is reporting a significant rise in sales of pumps and filters, showing that water security has become as important as securing alternative power sources.
In addition to water tanks, JoJo offers a wide range of products for water harvesting, storage, pumping and filtration solutions. In particular, they have seen a doubling in purchases of their pumps and filtration systems for both domestic and businesses over the last year.
While solar power has dominated the conversation around how consumers are looking for solutions to make them less dependent on municipalities for their basic services, JoJo sales figures are showing that installing water solutions has become a high priority for many South Africans. Over the past year they have seen a 50% increase in sales as more consumers are using their water solutions to back up their municipal supply. This is not only to ensure they have a fall-back for when water supplies are interrupted, but also to cut down on water costs by harvesting rain water.
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